Xovis devices are video based people counters, using stereoscopic vision to detect and track people moving in and out of entry points.
They are GDPR compliant and do not process, analyse or store any PII and the video is not streamed so there are no privacy issues.
Xovis have been manufacturing people counters since 2008 and are now one of (if not the) longest serving manufacturers of people counting devices and have a proven record of delivering highly accurate, very reliable and robust people counting sensors along with a excellent depth support tools for their approved partners.
Top 5 benefits a footfall counting system can have on your retail business in the real world
An automated footfall system allows to you set additional KPI’s regarding increases in customer numbers – as you now have a way to reliably measure this!
The insights you can receive are deeper and more meaningful than ever. Say your advertising campaign clearly worked, as you witnessed a significant increase in footfall over a given period, yet sales only increased marginally – clearly something is amiss.
A possibility may be that your staff are not focused enough on customer service, for example.
Because of this you may want to review your staff training to increase conversion rates, or better plan your staff rotas to account for forecast busy periods. These kind of layered insights would not be possible without a people counting system.
