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South Yorkshire Mayoral Combined Authority

Axiomatic worked with SYMCA to provide accurate footfall counters for a number of bus interchanges in South Yorkshire

South Yorkshire Mayoral Combined Authority

Background

SYMCA (Previously known as South Yorkshire Passenger Transport Executive) is responsible for the co-ordination of public transport in South Yorkshire. Their role is to encourage the maximum use of public transport and to promote growth of the public transport network across their region.

Having been proponents of people counting solutions to aid their organisational goals, SYMCA had need to revisit their strategy owing largely to their existing equipment being obsolete, no-longer supported, requiring them to visit each device to record count data, and burdening them with questionable count data.

The Solution

Following consultations and surveys at the hubs which included

  • Arundel Gate
  • Barnsley Interchange
  • Rotherham Interchange
  • Sheffield Interchange
  • Dinnington Interchange
  • Meadowhall Interchange
  • Hillsborough Interchange

Axiomatic designed a solution based on the Irisys Gazelle DualView™ Thermal People Counter, a highly accurate and reliable overhead counting device that identified targets by recognising temperature changes as targets pass within the field of view.

As the device was mounted above the count zone, this eliminated many of the frustrations SYMCA had with their beam-based devices.

Installation

The counters were installed by Axiomatic engineers and each site presented different challenges with a variety of ceiling heights, ceiling types and door configurations.  These were tackled by our own engineers who are qualified to work at height, employing bracketry where necessary.

Reporting and Data

All counting devices send count and status data to a central server, which is also made available to Customer Service Managers at each interchange, and through Axiomatic’s PeopleCounted® reporting suite they can monitor and report on footfall at their respective interchanges.

Automatic data transfer, from highly accurate devices, has allowed SYMCA to make more informed decisions and focus on customer engagements activities.

Despite the challenges each Interchange had to offer, in terms of finding optimal locations for each device and cable routes Axiomatic was able to co-ordinate with other service providers to deliver the project in advance of the target completion date.