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Nisbets

Nisbets is recognised as the leading supplier of catering equipment in the UK, supplying professional kitchen equipment to restaurants, hotels and bars, having established a reputation for industry excellence over the past 35 years.

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The Challenge

Nisbets is recognised as the leading supplier of catering equipment in the UK, supplying professional kitchen equipment to restaurants, hotels, bars, having been established a reputation for industry excellence over the past 35 years.

Nisbets approached Axiomatic in 2015 as they wanted a reliable footfall counting system for 8 stores, including a brand new site in Nottingham.  Following conversations with the Axiomatic sales team, the system recommended was the Irisys Gazelle overhead thermal counter due to its high accuracy and reliability.

Conversations then took place between Nisbet’s IT department and the Axiomatic support team to discuss the technical aspects of an installation following which Axiomatic offered a trial as a proof of concept.

The Solution

 

The pilot system was installed at the new Nottingham site to allow Nisbets the opportunity to try out the technology and see the benefits of footfall data.  Straight away the team were able to utilise the information to analyse trends in customer flow to understand their quiet and busy times, conversion rates and make decisions about appropriate staffing levels.

Following the success of the pilot, 10 stores had footfall counters installed by Axiomatic engineers, which quickly increased to 20 sites and has continued as the estate has increased.  To date Nisbets have rolled footfall counters out to 35 sites and are now in discussions with Axiomatic to expand the footfall counter system to their  Australian portfolio of 10 stores.

Following the introduction of the Irisys Vector 4D, Nisbets upgraded to the latest Time of Flight technology for unrivalled accuracy.

Axiomatic provide a cloud hosting service for Nisbets for a seamless and convenient interface with no need to provide a server.  They are provided with with raw data fed straight into their own business management systems for internal analysis.

“Thank you for all your support, guidance and timely help! These people counters have certainly proved to be a very interesting technology/reporting to be involved in. Thanks to that critical data, UTS has certainly avoided some costly builds and more importantly changed certain behaviours.”

“Thank you for all your support, guidance and timely help! These people counters have certainly proved to be a very interesting technology/reporting to be involved in. Thanks to that critical data, UTS has certainly avoided some costly builds and more importantly changed certain behaviours.”

Tom Bally, Space Manager, Property Unit, University of Technology Sydney

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