May sees slight improvement in UK footfall
May saw much less of a drop in UK footfall than previous months, but fails to mask longer term problems.
In what has been a tough few months for the retail sector, with multiple household names experiencing administration and store closures, in May of this year there were (whisper it) positive signs for retail parks and the high street.
Figures released by the British Retail Consortium (BRC) show that in May, High Street and Retail Park UK footfall rose by 0.5% and 0.6% respectively, compared with the same period the previous year.
These are an improvement over April’s figures, however the BRC say this is due to May’s better weather, as well as the presence of 2 bank holidays:
“It (May’s UK footfall figures) is likely to be a consequence of shopping trips being deferred from April – when the weather continued to be cold and wet – into May. It might also be regarded as a reflection of consumer demand resulting from the two May bank holidays which anchored the month at both ends”
This growth however was not enough to reverse the long-term trend of reduced retail footfall in the UK. Overall figures indicate there was still a -0.4% change in May. Shopping centres saw the highest drop in footfall in May, with a -2.9% change in footfall. The overall outlook continues to look bleak, with UK retail footfall falling by 3.5% in the period March-May 2018.
The data gathered from an Axiomatic advanced retail footfall system helps you track individual stores’ UK footfall. Scalability means that systems can be linked together, to cover tens or even hundreds of sites to be compared within an intuitive dashboard. Depending on the size of your stores and the layout of your entrance Axiomatic have 3 solutions, enabling us to work with almost any entrance type.