January 2013

Major Client Roll-outs


Throughout the year, we continued increasing our client base and installing our systems in an increasing number of locations. The largest of which – Topps Tiles – saw more than 350 counters installed across all their UK sites.

As the UK’s largest tile and flooring specialist, Topps Tiles had recognised the benefits of monitoring customer numbers against sales and marketing data. Following initial conversations with Axiomatic, we assessed their requirements and were able to recommend the most suitable solution in the form of the Brickstream 2300 stereoscopic video footfall counter.

We continue to work successfully with Topps, installing counters at all new stores while Topps continue to benefit from intelligence on their customers numbers, visitor trends, conversion rates and regional variations.


“The service we received whilst rolling out the solution to our store network was efficient, friendly and always very reliable; if we experienced anything outside of the “norm” Axiomatic were on hand to help out and suggest possible solutions. We were very impressed with the installation process and by how smoothly the solution was rolled out, particularly for the size of the project. The data from the counters is now a key measure within the business and we would recommend Axiomatic to any company, large or small, who are looking for an effective footfall counter solution”.

Tom Ryan – Head of Operations

Click here to read more on Axiomatic’s work with Topps.